About Us

Gianni Alexander, CEO of Fro.ology

Fro.ology ® is a clean-beauty natural hair care brand transforming the way society perceives black women and their hair.

After experiencing hair discrimination in the workplace, Gianni Alexander created Fro.ology to empower women with afro-textures.  

“As black women, from childhood to employment, we are told that our natural hair is not acceptable.  Kinkier hair textures need to be embraced the same way as straight hair or wavy textures.  Afros are such a significant part of our culture that I wanted to create a hair care line embracing just that.”


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Fast Shipping

Orders usually ship within one business day, however, they could take up to a week to ship.

Secure Payments

We are committed to protecting your personal information and your right to privacy. For more information, please refer to our privacy policy.

Support Customer

Customer service is available Monday - Friday at 9am-5pm EST. Feel free to contact us at info@fro-ology.com. For additional information please refer to our terms and conditions.

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